Pollen is a technology enabled marketplace allowing consumers to purchase trips and tickets to events, holidays, and music festivals through a brand ambassador channel.
Pollen has built a marketplace which enables its clients to sell experiences to their own personal network in exchange for rewards which relate to Pollen’s offerings.
Pollen has successfully launched and hosted events with the world’s largest artists.
Sienna Capital has invested a total of EUR 91 million in Pollen.
The confirmed and rapid deterioration in the macroeconomic environment, including fears of a potential recession and its impact on the travel industry and consumer sentiment have significantly impacted Pollen’s financial position.
As a result, Sienna Capital has decided to reduce Pollen’s NAV to EUR 0 million.